KAME Fashion Perms ndi dzina lodziwika bwino lomwe lili pansi pa Xuchang Qingning Perms, kampani yapakatikati mpaka yapamwamba kwambiri yophatikiza zopangira, R&D, kupanga, ndikusintha mwamakonda. Makamaka pankhani ya mafashoni, imatsutsa malingaliro akuti "zilolezo ndi zofunika chabe," kuziyika ngati zida zotsogola kuti zithandizire kukongola mwachangu komanso masitayelo osinthika. Mtunduwu umagogomezera zinthu zokhala ndi mawonekedwe osawoneka achilengedwe, kupuma, mawonekedwe opepuka, komanso zenizeni zenizeni. Zopereka zake zazikuluzikulu zimaphatikizapo zilolezo zam'mutu wathunthu, zowonjezera tsitsi, mitundu yatsitsi yamafashoni, ndi zida zopangira ma perm, kusamalira zochitika zosiyanasiyana monga kuyenda tsiku ndi tsiku, zochitika zamaluso, komanso masitayelo amakono.
Motsogozedwa ndi cholinga "chopanga mawigi kukhala masitayelo amafashoni," timakana mwamphamvu zaluso zopanda pake. Kupyolera mu chilankhulo chapamwamba komanso kamangidwe kamakono, timapatsa mphamvu anthu ovala kuti akonzenso chithunzi chawo ndi kuonetsa chidaliro, ndikupereka mavalidwe atsopano omwe ndi "achilengedwe, omasuka, komanso okongola" kwa anthu ambiri.