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NEWS > 12 December 2025

Rebecca: Leading the High-Quality 1.Development of Hair Products Industry with Intelligence

Henan Rebecca Hair Products Co., Ltd., a leading enterprise in Xuchang – known as the "World Wig Capital", has expanded its business footprint to over 120 countries and regions worldwide. As the first listed company in China's hair products industry ("the first wig stock"), it has achieved a transformative leap from traditional manufacturing to intelligent production over more than three decades since its establishment, setting a benchmark for the industry's development.

In the production field, the core technical indicators of Rebecca's intelligent factory in Xuchang rank among the top in the industry. Its independently developed intelligent production lines have increased production efficiency by more than 100 times compared with traditional manual labor. With the support of AIGC technology, the wig design cycle has been shortened from 1-2 weeks to 2-4 hours, and the delivery cycle of customized products has been compressed to within 7 working days. Leveraging its advantages in green production, the enterprise has obtained the "National Green Factory" certification.

The core management team led by Zheng Youquan and Zheng Wenqing combines profound industry experience with international strategic vision, driving the enterprise to continuously increase R&D investment – the annual R&D expenditure accounts for over 3% of its operating income. Adhering to the core cultural philosophy of "Filial Piety, Kindness and Benevolence", the enterprise provided assistance to 115 employees in need and funded 22 disadvantaged students in 2022, and has been awarded the title of "Henan Social Responsibility Enterprise" multiple times. Currently, Rebecca is steadily advancing on the new track of high-quality development with technological innovation and social responsibility.

1212-02

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