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HAIR PRODUCTS EXHIBITION AREA

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The Hair Products Exhibition Area provides an optimized layout for categories such as finished wigs, raw materials, production equipment, and cross-border e-commerce services. We welcome overseas hair product buyers and distributors to visit and select products for procurement.

Direct Sourcing from the Entire Hair Products Industrial Chain

In 2026, the exhibition brought together more than 800 enterprises from across the hair products sector. Among them, 65% specialized in wigs and hairpieces, 15% in hair extensions and wefts, 10% in hair product accessories and related materials, with the remaining 10% comprising service providers and e-commerce platforms.

Global buyers converge at the event.
In 2026, the exhibition welcomed over 35,000 visitors, including 3,106 international buyers from over 117 countries and regions, including the United States, Germany, the United Kingdom, South Korea, Brazil, Nigeria, Kenya, India, and Argentina.

THE OFFER

HIGHLIGHTS

FRAGRANCES, SKINCARE & PERSONAL CARE

Wig Competition

On August 2,the 6th China Wig Styling and Trimming Competition will be held on-site. Having been successfully organized for four editions, this event aligns with global OMC competition standards and adhers to international judging criteria. It aims to elevate technical standards and proficiency in wig styling and trimming both domestically and internationally, while fostering an atmosphere that celebrates industry stars and role models.

FRAGRANCES, SKINCARE & PERSONAL CARE

Hair Extension Competition

On August 1,the 9th China International Hair Extension Art Competition will take place on-site. As the first major branded event  in China’s hair extension industry, this competition serves as the annual “Star Boulevard” for hair extension artists worldwide. Over its seven editions, it has attracted over 1,000 skilled participants from mainland China, Hong Kong (China), Taiwan (China), Italy, the United States, Malaysia, Singapore, and beyond.

FRAGRANCES, SKINCARE & PERSONAL CARE

2026 CHE Hair Products Industry Al Empowerment and Overseas Growth Sharing Conference

Four guests: Mao Longdong (Technical Architect, Shenzhen Turing Circulation Technology), Yolanda BamMguye (General Manager, Manini M Luxe Hair, South Africa), Edward (South Region Lead, New Client Department, Google Greater China), Yue Shan (AIGC Business Expert, Alibaba International).The conference covers AI applications, global market insights, and overseas customer acquisition, offering forward-looking perspectives and actionable solutions for hair products companies going global.

FRAGRANCES, SKINCARE & PERSONAL CARE

Hair Products Launch

The latest collections of men’s and women’s wigs will debut on-site, offering industry buyers comprehensive insights into cutting-edge trends spanning craftsmanship, material quality, and styling innovations.

SOME OF THE COMPANIES THAT PARTICIPATED IN THE 2025 EDITION

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EXHIBITING
AREA

AUGUST 24-26 , 2027
logo cosmo profumery e cosmetics
AUGUST 24-26 , 2027
logo cosmo profumery e cosmetics

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