Shaoyang is the largest wig export base in southern China, as well as an important global distribution center for wig raw materials and the second largest finished wig production base in China. There are 86 wig enterprises locally, including 52 large-scale enterprises, with more than 150,000 employees in the whole industrial chain. Even under the impact of the epidemic, it still completed 2.5 billion yuan of import and export volume in 2022. With distinct industrial characteristics, it deeply cultivates the African market and accounts for 30% of the market share, with products sold to 43 African countries and regions. At the same time, it has gradually entered the European and American markets through independent innovation. Leading enterprises can launch 3-4 new products every month by setting up professional R&D teams. Retro styles integrated with cultural creativity once detonated the market, and the export volume of some enterprises reached 200 million yuan in 2024. The China-Africa Economic and Trade Industrial Park with a total investment of over 1.5 billion yuan is under construction, which will introduce more than 200 Africa-oriented trade enterprises after completion, further strengthening the export advantage to Africa.